International transport revolves around reliable relationships, market knowledge, and the ability to adapt quickly. For Dutch carriers operating between China and Europe, trade fairs and networking are playing an increasingly important role in success and growth. Why is participating in trade fairs in China so valuable? How does it contribute to reliability and new customer relationships in an era where emails and video calls seem to be the norm?

Why trade fair participation in China is essential for international transport
Are you a Dutch logistics carrier looking to strengthen your position in the Chinese market? Participating in trade fairs, such as the China International Logistics Fair (CILF), offers unique opportunities. You’ll connect directly with exporters, suppliers, and local logistics partners.
These personal meetings will expand your network within the logistics network between China and the Netherlands and give you greater insight into local needs and cultural expectations. Moreover, you can position the Netherlands as a logistics hub within Europe, thus underscoring the importance of your role with Chinese partners.
Networking in logistics: building trust with Chinese partners
In a market that relies heavily on trust, attending trade fairs sends a powerful message. Personal contact demonstrates your commitment to relationships and your commitment to being a reliable transport partner in China.
Networking creates space for informal conversations, opening the door to new client relationships and long-term collaborations. Face-to-face contact often remains crucial for making clear agreements, discussing expectations, and preventing misunderstandings.
In short: participating in trade fairs in China strengthens your image as a committed, reliable and professional transporter.
Developing new customer relationships through trade shows and events in China
In the digital age, everything seems to be possible remotely. Yet, a physical presence in China remains a strategic advantage, something digital communication alone can’t achieve. By being visible at trade shows, you literally give your company a face among thousands of international players:
- Local suppliers and customers value personal contact and a proactive attitude.
- You stay informed of current market developments, legislation and competition.
- Participating in seminars and forums increases your knowledge and relevance in the sector,
It’s precisely this combination of digital accessibility and physical presence that allows you, as a carrier, to make a difference in building a network with China. Personal contact remains the way to build trust and long-term partnerships.
Conclusion: invest in stock exchanges and strengthen your position in transport with China
Trade fairs and networking in China are not a luxury, but an investment in the future:
- They strengthen your position in the market.
- They increase your reliability with Chinese partners.
- They open doors to new customers in international transport with China.
Do you also want to build lasting relationships and ensure worry-free transport between China and Europe? The Van Thiel Transport team is happy to support you with suitable solutions and a strong, reliable network.


